There is many a trick or prop for creating compelling communications, including a repertoire of great templates, advice on aids such as PowerPoint slides and pointers. Such tools should be at the communicators fingertips.
Great communications capture us with an underlying theme. Like a good story, key facts, characters, information and audience interactions are weaved together, bound by a common idea. Just as each chapter guides the reader (or audience) to the conclusion we want them to make, ‘theming-up’ is a means to transform mundane communications into uplifting and effective communications.
Honing, practising and refining communications is the way to create confidence and the capability to think on one’s feet.